Market Development Offers

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I offer flexible arrangements to meet your company's specific needs:

• Fractional Market Development Manager (e.g. 10 to 20 hours per week) providing a full range of strategic, operational and management functions as part of your leadership team.  
• Part-time contract role in strategy, operations or project management to add functional expertise or fill a staffing gap.
• Defined deliverables based on a statement-of-work (SOW). 

• Market analysis, segmentation and product positioning.
• Competitive landscape and Unique Value Proposition.
• Customer journey and process value mapping.
• New business model, e.g vertical integration or as-a-service paradigms.
• Business plan and KPIs.

• Research and identify potential customers, with target lists and supporting details for sellers.
• Develop product collateral and training materials.
• Provide solution support to sellers for complex deals.

• Manage and report status on a pipeline of opportunities.
• Manage a market development initiative or campaign.

Contact me to discuss how I can help you with Market Development.